Carol-Ann Amps

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Due to the declining guitar amplifier business I sadly had to make the decision to essentially shut down any new production of amplifiers and I had to take a full time job outside of the business in order to support my family without any further risks. I didn't want to completely close the business, but I am currently only able to support valid warranty work at this time. With the exception of a small number of outstanding orders that will be delivered in the very near future , no new amplifiers will be built at the present time.
I appreciate all the support and the many friends I have made in the last 15 years and hopefully will get the chance to work with you again in the future.
While I will certainly never run the business full time again I do hope to get out of the current holding pattern and enjoy a few builds in the future and have fun doing what I have always enjoyed. I'm not saying never, just not right now.

  21st September 2019.

As a gigging guitarist myself, I understand the frustration of trying to find that “holy grail” amplifier. My amps don’t just sound great in the store—they sound great on stage. Every model I create produces dynamic, articulate tones that respond to your hands and cut through the mix. Carol-Ann amps aren’t bogged down with signal-robbing gimmicks. Rather, each and every feature is a response to the needs of working guitarists. The signal path is kept as pure as possible, so even high-gain tones feel alive and organic. My amps are played by some of the most discerning and respected guitarists on the planet.

Carol-Ann amps are all handmade by me, as well as being a gigging guitar player for  30 years , I'm also an Engineer with an advanced Electronics Engineering Degree with over 30 years of experience in that field.

I build the amps one at a time, in Salem, New Hampshire, using the absolute finest materials and components and point-to-point wiring. Each and every amp is hand-tested by me in a dedicated facility, and then play-tested in a live band in environment. No other manufacture in the world can make this claim.

A Carol-Ann amp is an investment in your tone. The search stops here.



         – Alan Phillips


CarolAnn Custom Amplifiers, Amplifiers, Salem, NH
"Alan's amps have a very unique tone. They are smooth (when called upon),  growly and very articulate. A combination I have never  experienced before. The midrange is very expressive and reminds me a lot of a human voice. I have two and have ordered a third. I buy them because I like them, pretty simple. They can take a lot of punishment. (Run really hard for 2 hours, then loaded into a case and on to the next city, 200 nights a year) I highly recommend these amps for anybody who's into improving their live or studio rig. Plus he is a nice guy.... and not afraid of 100 watts!!! Rare these days! "

— Joe Bonamassa

"I used a Carol Ann for most of the lead guitar work on my new project and contacted them to let them know how incredible the amplifier was. I tried endless amounts of amps searching for my tone and this amp is simply built just for how I play." 

— Dan Spitz - Founding Member of Anthrax

"Bold Clean tones. Creamy, sweet and extremely dynamic overdrive tones. Superb Master Volume Circuit. The OD2 is a bracing experience for anyone who thinks they've seen and heard it all in boutique land."

— Guitar Player Magazine - November 2010
Review of OD2
"This little brown amp head with an unassuming company name like Carol-Ann has made me a believer. In as long as I’ve played guitar, I’ve never been so taken off guard by the way an amp sounded or felt, especially considering how many I’ve played. "

— Premier Guitar - Oct 2008 -
Review of OD2r

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